Practical Guide to Marketing

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Description

This workshop was previously called Getting Started with Marketing.

Marketing, you've heard about it, you know it's important for your business, but still, you may find the task of growing your business and getting its name out there an overwhelming one.

With all the different marketing strategies and schools, it can be difficult to choose the best way to allocate your limited amount of time and financial resources in a way that'll get you the highest return on your marketing.

Overview

Who should attend?
This action planning workshop is ideal for those who are new to marketing or have a basic understanding of marketing but need help getting more targeted with their messages and delivery.

What’s covered:
All the different marketing strategies and schools of thought, ranging from:
• Content marketing
• Email marketing
• Social media marketing
• Influencer marketing and more

Outcome

What outcomes will be achieved?
• Why marketing is important for your business
• How to create a compelling value proposition so people know why they should do business with you
• How to identify who your target clients are and what’s important to them
• How to identify the right channel and platform for your customers
• How to create compelling marketing campaigns that really speak to your audience
• You will leave with practical actions that you can implement in your business straight away

Additional Information

Workshops are open to start-up and established small to medium sized enterprises located in the following local authority areas taking part in the East Midlands Chamber's Accelerator project: Amber Valley; Ashfield; Bassetlaw; Broxtowe; Chesterfield; Derby; Derbyshire Dales; Erewash; Gedling; High Peak; Leicester City; Mansfield; Newark & Sherwood; North East Derbyshire; Nottingham; Rushcliffe; South Derbyshire.

Please note: Businesses based in districts not participating in the Accelerator project i.e. Bolsover; Leicestershire) may attend providing they are members of East Midlands Chamber.

Please only book if you are confident you can attend. Our workshop places are limited, and by reserving a spot and not attending, you prevent someone else from participating. If you miss three or more events, you may be declined access to future session.

The Accelerator project delivers online webinars and full-day workshops. The Webinars are designed as one-hour taster sessions and the workshops as full-day training sessions which are designed to provide delegates with an actionable plan and strategy.

This project is funded by the UK Government through the UK Shared Prosperity Fund (UKSPF) and is delivered by East Midlands Chamber.

This event is available for: Eligible SMEs

9:30am - 4:00pm

Cromford Mills, Matlock, DE4 3RQ

This is an external event, and you will be directed to a different website.

Members must Sign in / Register to purchase member only tickets

*All our business prices are excluding VAT at 20%.

For further information on this event, please contact Emily Gascoyne on 07741 904395 or email Emily.Gascoyne@emc-dnl.co.uk

Presenters & Panelists

Lindsey Newman-Wood

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Description

Overview

Outcome

Additional Information

Presenters & Panelists

Lindsey Newman-Wood

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