Marketing Made Easy for Tourism Businesses

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Description

Join us as we take a Tourism sector specific look at marketing your visitor economy business to full effect.

Overview

This six hour workshop will cover:

Your why – understanding the story you want to tell and how to tell it

Identifying your customer – building a customer persona and understanding demographics to allow you to target them effectively

Selecting the right marketing channels that will match your target customer
- Website
- Online Travel Agents
- Email marketing
- Social media
- Events/Networking/Relationship building
- PR
- Advertising
- Print marketing
- Influencer marketing

Crafting a strategy that generates results

Understanding what’s working – using metrics/analytics to take future decisions.

Outcome

Action planning exercises will be conducted throughout the workshop at relevant sections to ensure you leave with a plan you can implement the following day once you are back in your business.

Don't forget that this workshop also offers you a great opportunity to network with other tourism businesses.

This event is available for: Eligible SMEs

3rd December 2024

10:00am - 4:30pm

Horsley Lodge, Ilkeston, DE21 5BL

This is an external event, and you will be directed to a different website.

Members must Sign in / Register to purchase member only tickets

*All our business prices are excluding VAT at 20%.

For further information on this event, please contact Hannah Kerridge on 07741 163242 or email hannah.kerridge@emc-dnl.co.uk

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Marketing Made Easy for Tourism Businesses

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